May Measurement Month is a global effort to measure the blood pressure of 1 million individuals worldwide. This campaign is the largest blood pressure measurement initiative in history.
Launched by the International Society of Hypertension (ISH) in 2017, this initiative has been an annual event across several countries. CCDC is the India partner for this campaign, spearheading the May Measurement Month efforts in the country. The campaign is focused on raising awareness about raised blood pressure levels and ways to prevent them in the interest of public health.
The campaign has been successfully conducted in India for five consecutive years. Over the course of these editions, we have screened more than 1 million individuals in India and over 4 million people globally. The initiative has received tremendous support from campaign partners, volunteer organizations, institutes, medical colleges, hospitals, university students, and healthcare professionals.
The CCDC is the national coordinator of the MMM 2024 campaign in India. Through this campaign, we aim to cover the entire country by collaborating with medical colleges, institutes, and private physicians and contributing to approximately 1,000,000+ measurements.
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The May Measurement Month campaign involves volunteers who conduct blood pressure measurement camps in local communities, and the collected data is used to raise awareness and advocate for better hypertension management policies. The campaign has been successful in screening millions of people globally and has helped to increase awareness about the dangers of high blood pressure. The campaign is still ongoing, and more countries are joining every year to help reduce the global burden of hypertension. The campaign has also adapted to the COVID-19 pandemic by introducing online blood pressure measurement options and expanding its reach through digital platforms.
In May, June, and July 2023, CCDC hosted a series of impactful May Measurement Month camps across India screening 175,000 individuals for high blood pressure. These engaging events took place at various locations, showcasing the collaborative efforts of our volunteers and the individuals who participated in the screenings.
The campaigns were conducted in diverse settings including old age homes, clinics, hospitals, schools, and religious places across several cities and regions such as Meerut, Pune, Kolkata, Bangalore, Mumbai, J&K, Indore, Bhopal, Lucknow, Ahmedabad, Delhi, Chandigarh, Prayagraj, Nashik, Nagpur, Chennai, Puducherry, Kochi, Imphal, Shimla, Haryana, Uttarakhand, and various villages in Punjab.
Over 20 in-person and online training sessions were organized for both physicians and non-physicians, resulting in more than 350 volunteers actively participating in the campaign.
The objectives of the May Measurement Month 2023 campaign were:
IAPEN
BRIDGE Centre for Digital Health
BRIDGE Centre for Digital Health
BRIDGE Centre for Digital Health
BRIDGE Centre for Digital Health
BRIDGE Centre for Digital Health
During, May Measurement Month 2023, advice regarding diet and lifestyle adjustments was offered to individuals screened with blood pressure in the high normal (130-139 / 80-89 mmHg) and hypertensive (>140/90mmHg) ranges. Guidance on necessary follow-ups for elevated blood pressure was provided based on available local healthcare facilities. Over 350 volunteers were trained and educated about hypertension and its adverse effects.
CCDC envisions to reduce chronic disease burden and promote innovative science that has the potential to improve human health through implementation and translational research.